1) Hire top Talent.

2) Ideas come from everywhere.

3) Share everything you can.

4) Share your point of view.

5) Don't kill projects, morphe them.

6) Innovation not instant perfection (Get something out there, getfeed back and iterate quickly and often).

7) Data, Data,Data (Use data beside decision making).

8) Users not money.

9) 20% time policy to persue your own personal projects.

Gisèle Hiscock, Google, Director of New Business Development Europe, Africa, Middle East. September 2008. Mentioned in Global Media Center, 'The perfect storm', Autumn / Winter 2008-2009 by Eric Scherer, Director of Strategy.
AFP